Sultan Ahmad Shah International Convention Centre (SASICC) & The Zenith Hotel is a stylish city hotel, centrally located in the heart of Kuantan town and the ICT Hub, is set to revolutionize the face of business- class hospitality in Malaysia.

A short distance from Kuantan's most famous beach, Teluk Chempedak Beach (9 mins), offering the best in local restaurants, cafes, bars, markets, shopping centers and leisure activities, all available at your doorstep. This 5-star hotel opened its doors on January 2011 offering 519 modern and luxurious accommodations, and a 6,000-seating capacity ballroom and exhibition hall with state-of the-art meetings, incentives, conventions and exhibitions (MICE) facilities.
The hotel tower is part of the largest development on the East Coast of Malaysia, stands at 24-floors featuring a distinct modern facade that majestically alter Kuantan's skyline. With its avant-garde design and international service standards, the hotel is an epitome of both class and luxury.

Managed by The Zenith Hotel Sdn. Bhd. a private home grown property development and management company, Sultan Ahmad Shah International Convention Centre (SASICC) is the most modern and fully integrated development on the East Cost of Malaysia; with a combination of retail, office tower, restaurants and cafes, hospitality and convention centre, all in one convenient area.

Business or leisure, there are plenty activities to keep visitors to this town occupied; from exploring nature to tasting local foods and shopping. Take time to explore and take in the sights, sounds and taste of this versatile town.....